Rue La La
Branding 

During my six years at Rue La La I oversaw
the both the brand and photo art dirction
in-house teams as worked to contiously
develop and refine the brands overall look
and feel. What remains today is a timeless
and clean brand direction that still looks relevant  years later.

The Team —
Creative Direction: Amy Van Aarle + John Camilleri
Design Lead: Rachael Clark + Rue La La In-house Creative Team

Copy:  Rachel Solomon + Kate Martel
Photography + Styling: Rue La La In-house Production Team